Sign In Join Free
All News
Automotive News ·

Rolls-Royce Says Its Average Customer Is 43, Down from 56

From Autoblog Motorsports
By Anton Andres · Nov 3, 2026
From the article
The Classic Image

We want you to imagine a Rolls-Royce owner. If you pictured someone a little bit older, then we can’t blame you. The name conjures images of old-world luxury with massive estates and links to royalty. It’s either that or said owner is a captain of industry, being whisked away to important social gatherings across cities.

But while the automaker still offers traditional luxury in spades, it’s also managed to lower the average age of its buyers. As it turns out, classic luxury cars have a strong appeal for younger, affluent shoppers. The thing is, Rolls-Royce didn’t just…


Loading...
#overlay-actions